Information

2024.10.15

The second set of autumn-themed LINE stamps featuring “Nori Mayu”, the mascot character of “Yamada Game”, a project support service that utilizes Games Lab, is now on sale!

Tenda Games Co., Ltd. (headquarters: Toshima-ku, Tokyo; CEO: Nakamura Shigeki; hereinafter referred to as “Tenda”), a group company of Tenda Co., Ltd. (headquarters: Shibuya-ku, Tokyo; Chairman and CEO: Kobayashi Ken; hereinafter referred to as “Tenda”), is providing production support for Nori Mayu, the mascot character for Yamada Games, a gaming platform operated by Yamada Denki Co., Ltd. (headquarters: Takasaki City, Gunma Prefecture; CEO: Ueno Yoshinori; hereinafter referred to as “Yamada Denki”).
Following the production of the Nori Mayu LINE stamps that went on sale in July 2024, Tenda Games has been in charge of producing the second autumn-themed Nori Mayu LINE stamps that went on sale on October 15, 2024.

Nori Mayu LINE Stamps 2nd Edition

So far, Nori Mayu has expanded her horizons, appearing in floor panel displays at Yamada Denki’s “LABI1 LIFE SELECT Takasaki” and in a character collaboration with Tomioka Silk Mill.


Character collaboration with Tomioka Silk Mill

Tenda Games is providing various support for Yamada Games’ new growth through its “Games Lab” service, which provides game talent on a subscription basis. (#1)

(#1) Yamada Games, operated by Yamada Denki, is utilizing Games Lab to take on new gaming fields such as blockchain and Web 3.0! : https://tendagames.co.jp/information/games_lab202312

Tenda Games provided its knowledge of publishing business through “Games Lab” and assisted in the creation of the “Norimayu” character and its release as LINE stamps and sales. Through this collaborative relationship with Yamada Denki, we plan to continue working on new promotional activities and the development of entertainment content.

■ “Nori Mayu” LINE Stamps 2nd Edition Product Information
Release Date: On Sale Now (Released October 15, 2024)
Price: ¥120 (tax included) or 50 coins
Overview: 24 types in 1 set
Rights: ©YAMADA-DENKI Co.,Ltd.
Store URL: https://line.me/S/sticker/28460817

■What is “Games Lab” that provides flexible gaming talent at a fixed price?
Games Lab is a subscription-based service that provides and shares gaming talent according to the scale of your project and the progress of your schedule. We can respond quickly and flexibly from development talent to consultants in the phases from game development to sales. For example, at the project consideration stage, we hold brainstorming sessions with upstream members, and if an app or 3D element is required, we can provide consistent support by bringing in Unity or UE engineers with development skills from the lab.

Games Lab Service Introduction Page: https://tendagames.co.jp/services/games_lab/

■【What is Yamada Game】(URL: https://gpf.mymd.jp/)
“Yamada Game”, a service provided by Yamada Denki, is celebrating its 11th anniversary. It is a gaming platform used by many customers, mainly those who access it through the Yamada Denki membership app, and offers games that earn Yamada Points and free-to-play social games.